The uphill battle of doing work that matters

If you’re facing a lot of resistance… Criticism, lack of resources, closed doors, long periods of nothing, distractions, and dead-ends…. Contrary to what the wall in front of you is making you feel: You might be on the right path. The resistance you feel? It might be coming from the status quo - the set of deep, resilient systems, or people who benefit from keeping things the same. You might need to persist for a long time. Ask for help. Change the strategy. Upgrade the story you’re telling yourself. But if you feel called, and you know in your heart it’s important work: Don’t give up. Resistance is a signal you’re on the right track. The defense wouldn’t be so intense unless you were trying to score and win. Thanks for reading Eff Around & Find Out! Subscribe for free to receive new posts and support my work.